01. Milton Glaser
Milton Glaser is one of the world's most celebrated graphic designers. His most famous work is undoubtedly the logo he designed for New York to promote tourism in the city in 1977 (below). Much copied, much used and much adored, the 'I love New York' logo is set in American Typewriter, a rounded slab serif.
He was very successful in creating a everlasting design, which has been into use from a long time and which will go on and the legend who designed it would be always remembered...
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